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2018

Our world is already more interconnected than ever before, and that connectivity is still increasing. Innovations in networks, electronics and communications are transforming our global landscape, and how we interact, in unprecedented ways.

 

The speed of this transformation means that we need to shape our future responsibly. At Keysight, we take that responsibility seriously. Over the past year, we have continued to use our technology to help people and organizations globally to solve problems by accelerating innovation, and in turn to have a positive impact on society through our Corporate Social Responsibility (CSR) programs.

 

The importance of CSR to communities, individuals and corporations alike was brought home to us in October 2017, during the devastating wildfires in Santa Rosa, California where we are headquartered. Supported by our CEO, Ron Nersesian, executive staff, and existing CSR programs, we were able to quickly offer affected employees emotional support through our employee assistance program, enable and support site emergency responses, and provide direct funding to displaced employees and those who lost their homes in the fires, to help in their personal recovery. We set up a relief center to distribute donations of clothing, necessities and funds from our global employee community both to Keysight employees and their families, and to all in the local community that needed assistance.

 

Supporting our employees and the wider community through this life-changing experience shows the true value of CSR, and its central importance to the future of our business. In fact, it’s been a core part of the company’s DNA since Bill Hewlett and Dave Packard founded HP in 1939. Bill and Dave introduced and nurtured a strong culture, “The HP Way”, which included sponsored philanthropic, educational, community and sustainability programs. We are continuing that philosophy today as we execute our CSR programs.

 

Our CSR strategy

Our commitment to CSR has two core purposes. First, to help achieve our goals of growth in revenue, profit and total shareholder return. Second, we want to help build a better planet through innovations to connect and secure the world, and through operations that adhere to high ethical, environmental sustainability, and social responsibility standards.

 

In line with this latter objective, during 2017 we worked to clarify what it means to build a better planet through CSR, and developed four key impact goals to achieve by the end of 2020. These four goals involve our place in the community; the education of the next generation; our environmental impact; and the governance of business operations worldwide.

  1. For communities, we have pledged to commit more than $1.0 billion in value to strengthen them through a mixture of philanthropic giving, employee volunteerism, community sponsorships, donations and discounts, and university research and engagement.
  2. In terms of educating the next generation of engineers, we plan to engage upwards of 570,000 students and future engineers, through tools such as the Keysight After School education program and community education events, and our donated and discounted solutions at universities.
  3. In order to have a positive impact on the environment, we aim to recognize $2 million in cost avoidance, 10% energy conservation, and 15% water conservation per our fiscal year 2015 baseline. Our efforts focus on natural resource conservation and efficiency.
  4. Finally, on the governance side, it is vital that we ensure no material negative impacts to profit and loss or to institutional investment levels. For us, CSR must go hand in hand with running a profitable and innovative business, to ensure that our activities benefit our shareholders, customers, employees, community, and our planet.

 

Making strong progress

These are certainly ambitious targets – and our new 2017 CSR Report highlights the rapid progress we are making towards achieving them. We are delighted to say that we have already committed $685 million in value to community strengthening efforts – meaning that we are more than halfway to that $1.0 billion goal.

 

We have engaged upwards of 275,000 students through a mixture of education strategies, including Keysight employee volunteers engaging with primary and secondary schools through to universities. Once again, we are nearly halfway to that 570,000 goal.

 

In terms of the environment, we have recognized 4.69% and 12.44% respectively in energy and water conservation, which has resulted in $850,000 in cost avoidance. Crucially, all of this has been achieved with no material negative impacts. We have successfully aligned ethical operations and business commitments, through close governance of how we conduct business and our environmental, health, and safety programs.

 

The steps Keysight is taking in its CSR programs are building upon our strong foundation to grow and create value, while meeting our sustainability goals and reinforcing our commitment to global social responsibility. Find out more about our CSR progress by downloading our 2017 CSR Report.

As I reflect on the recently passed Earth Day 2018, I was reminded of conversations I have had with my daughter as she was growing up, about sustainability and care for earth’s ecosystem. When she was born, I remember thinking that when she gets to driving age, her first car will be a green car or a zero emissions vehicle (ZEV). This thought recently became a reality as she just passed her driving test last month and is now driving a hybrid vehicle. I was also reminded of going to events with her such as beach/river clean ups, trail restorations, tree plantings, when these were considered “special” events. For my daughter and her generation, this has now become the norm. As a junior in high school, she volunteers at a sustainable fish hatchery, teaches primary school children about marine ecology and the importance of keeping plastics out of our oceans and rivers, and regularly attends events run by our local river clean-up crew. She knows the importance of our finite supply of natural resources and how we all have an opportunity, and obligation, to protect and preserve them as much as we can. This led me to the realization that natural resource conservation must continue to be learned and nurtured to effect lasting change, and that education isn't just for the next generation. We can all learn from ongoing education to drive continuous improvement.

 

"This led me to the realization that natural resource conservation must continue to be learned and nurtured to effect lasting change, and that education isn't just for the next generation."

 

As I have guided my child through the hands-on Earth Day event presentations over the years, it has been exciting to watch her learning progress – from her amazement in baking cookies with a solar oven, to shock at how plastics kill and maim our aquatic life. Yet the learning continues. Even as a professional with direct purview of environmental topics, I realize that I am constantly learning too! More than once, my daughter has reminded me about the ingredients in our foods, our personal care items, and the importance of taking time to appreciate the simple wonders of nature. It is with this understanding of ongoing learning and continuous improvement that I appreciate the efforts of Keysight in this area.

 

Keysight’s ongoing education and communication to conserve natural resources and reduce waste

At Keysight, we have long had programs, policies and procedures in place to support the environment. We operate under a company-wide environmental, health and safety management system registered to ISO14001:2015 standards. In addition, Keysight has the goal of recognizing $2 million in cost avoidance, 10% energy conservation and 15% water conservation by the end of fiscal year 2020 (using our fiscal year 2015 as a baseline). Ongoing education and communications are implemented to ensure employees not only comply to standards, but also to understand how their individual actions can support the company goals in natural resource conservation and efficiency. For example, recurring communications include reminders to employees such as to:

 

  • Conserve energy by turning off computers, monitors, and equipment when not in use.
  • Inform Workplace Solutions about water leaks so they can be quickly fixed.
  • Increase trash diversion rates by segregating wastes, and recycle food waste in food compost areas.
  • Minimize the use of disposable cups by using washable mugs.
  • Print double-sided, and only when printing is truly necessary.
  • Use public transportation or bike, walk or car-pool/ride-share to work if viable.

 

The hope is that these learnings carry over into their personal lives as well. In line with Earth Day 2018’s theme to help end plastic pollution, Keysight’s Environmental Health & Safety (EHS) team provided information to all employees through our company newsletter about how to calculate and reduce their plastic consumption. That was a great tool for me at work, as well as personally. It was eye-opening to understand how much plastic one household puts into the environment over the course of a year. It also gave me another tool to share with my family and to think twice about the need for a plastic straw in our water glass at restaurants.

 

"In line with Earth Day 2018’s theme to help end plastic pollution, Keysight’s Environmental Health & Safety (EHS) team provided information to all employees through our company newsletter about how to calculate and reduce their plastic consumption."

 

Earth Day is always a great time of year to be reminded and educated about natural resource conservation and environmental impacts. However, it is important to continue the learnings year-round, whether it is in support of your company’s goals or your personal “Earth Day Resolution” goal.

On my Uber rides, I talk to drivers who are artists supplementing their income while establishing themselves in the world of painting, drawing, sculpting or photography. Recently, I talked with an Uber driver artist about painting techniques and the history of perspective and use of vanishing points to create an image with convincing depth and an illusion of a 3-dimensional space. Paintings with buildings in the distance are typically achieved by drawing them much smaller than buildings in the front. Technically, orthogonals (parallel lines), the horizon line, and a vanishing point are the three components used to make objects in a picture look increasingly smaller as they near the vanishing point and give it a 3D look.


While there is evidence that ancient cultures like the Greeks and the Romans had figured out depth illusion, it was not until 1415 that Italian Renaissance architect Filippo Brunelleschi painted the first picture with a vanishing point and true depth. Before that, paintings had a flat look to them.

 

Brunelleschi's famous "mirror experiment" demonstrated his use of mirrors to sketch the Florence baptistry in perfect perspective, and the mathematical calculation he employed to scale objects within a painting for that realistic appearance. This monumental discovery, was first used by fellow artists in Italy such as Donatello, Andrea Mantegna, and Leonardo DaVinci. German artist Albrecht Dürer used the perspective more than 100 years later. I cannot help but wonder at how long it took in those days for innovation to “travel” in order to get adopted?


How amazingly fast are those adoption cycles today. In Keysight, we not only use every opportunity to connect with industry leaders at conferences, consortiums and plugfests, we also make sure we are actively driving and fostering new innovations while leading and participating in over 30 standards bodies such as the 3GPP, PCI-SIG and JEDEC to name a few. While face-to-face interactions are very effective, we also ensure scalability, connection and collaboration with engineers all over the globe in a timely manner through a variety of digital channels. I’d like to highlight a few:

  • EEs Talk Tech Podcast Series: Inspired by over-the-cubical-wall conversations about the changing world of electrical and electronics engineering, Daniel Bogdanoff and Mike Hoffman set out to create an electrical engineering podcast. Covering a broad range of topics from the basics of electrical engineering to the tough engineering problems of tomorrow’s technologies, Daniel and Mike bring in members of Keysight’s engineering team to provide their unique perspectives. Listen in the 2nd and 4th Thursdays of each month as Daniel and Mike take a break from their day job to talk about electrical engineering news and industry trends.
  • Check out our engineering YouTube channels, a place where electrical engineers of all disciplines and ability levels can come to get problem-focused, example-based guidance to solve their toughest engineering challenges and stay up to date with current industry trends.
  • Please comment and interact with us while getting the latest tips and techniques from Keysight’s product and technology blogs. Hear from our experts on the design and measurement advances to solve tomorrow’s technology challenges. Discover reflections, lessons, and insights from Keysight thought leaders on the technology and business issues of interest to today’s electronics industry. Whether you are connecting the world or the devices around us, making the world safer and more secure, or advancing technologies that make our lives and our planet better, we are proud to be your measurement partner. We invite you to visit often, subscribe, and give us feedback on topics you’ve found valuable.
  • Join us every month for an hourly webcast on a variety of test and measurement topics as part of the Keysight’s Engineering Education Webcast Series. This global webcast series covers fundamentals topics such as signal integrity, spectrum and signal analysis or RF & Microwave Component Measurements. For our Asian customers, we will accompany the webcast with subtitles in Korean, Japanese, Simplified and Traditional Chinese.

 

I hope you enjoyed this Uber detour from innovators such as Filippo Brunelleschi in the 15th century to Keysight engineers today. Please feel free to comment.

 

Vanishing Point painting by Lea Rilling
Pencil drawing colored in with aquarelle with two vanishing points laying outside of the drawing.
Artist: Lea Rilling, Bingen, Germany

How can our ever-growing numbers of digital devices communicate at even higher data rates, with lower latency and wider coverage than they do today? These are the questions that advanced wireless technologies such as 5G and new ultra-fast Wi-Fi standards are helping to answer, utilizing millimeter wave (mmWave) frequencies.

 

But these technologies also present new challenges, placing stringent demands on designers and manufacturers across industries to characterize and test the performance of their mmWave components and devices, and ensure they perform as expected. At mmWave’s frequencies, there’s virtually no margin for error.

 

To help meet these challenges, Keysight is already leading the way in delivering end-to-end test solutions that enable the industry to bring their current innovations to market faster. And we’re also looking to the future, helping to develop the skills of the next generation of designers and engineers, to accelerate new research and technology breakthroughs.

That’s why we recently announced the opening of a new mmWave research laboratory in collaboration with Queen’s University Belfast, at its Institute of Electronics, Communications and Information Technology (ECIT). The lab, based in the Institute’s Centre for Wireless Innovation, offers a truly state-of-the-art microwave and mmWave research environment that can accommodate over 60 researchers, students, and engineers.

 

We have equipped the lab with a range of our advanced test solutions, including the N5247A PNA-X Non-Linear Vector Network Analyzer, E8361C PNA Microwave Network Analyzer with N5260A mmWave controller and a N9040B UXA Signal Analyzer. These will enable researchers and students to investigate, analyze and measure the performance of mmWave prototype components and devices across a range of applications, from wireless communications to imaging, radar, and telemetry systems.

 

The Keysight equipment supports a wide range of test and measurement configurations, including ultra-high quality mmWave signal generation, and rich signal and network analysis capabilities. It can also be easily adapted to multiple different test scenarios, to enable full characterization and testing of both active and passive mmWave components.

Announcing the new lab, Professor Vincent Fusco, Chief Technical Officer of ECIT and leader of microwave research at the University for over 30 years, commented: "This partnership between Queen's University Belfast and Keysight gives us unprecedented measurement and instrumentation capabilities that will transform our microwave and mmWave laboratories, to advance our world-leading research in this area."

 

It’s a privilege for us to work with Queen's University Belfast – which is ranked in the top 1% of universities globally – in opening the new lab. Both undergraduate and postgraduate students will be able to use its world-class facilities to explore mmWave theory and techniques, helping to drive the future of wireless-enabled connectivity.

 

As part of our Millimeter-wave Measurement Insights HOTSPOTS Seminar series, Dr. Dmitry Zelenchuk, Senior Research Engineer at Queens University Belfast’s ECIT Institute will be joined by experts from Keysight in Belfast on May 24th. Dr Zelenchuk's presentation will focus on case studies of mmWave components and provide insights into mmWave measurements in recent academic research.

 

For more information about the Belfast event, and the HOTSPOTS Seminar series which is visiting 14 other cities across Europe over the coming months, click here.